How to Seek Digital Mental Health Treatment
It is a well-known fact that a large number of Americans require mental health care. However, studies have shown that around 35% of the country’s…
Opinion
Medical Affairs Teams need to Learn to Engage with Digital Opinion Leaders
Medical affairs teams should engage opinion leaders to shape products and help them reach a target market. This engagement constitutes developing relationships with clinicians and…
How AI-Driven Speech Recognition Can Address the Challenges of Today’s Radiology Patient Care
Shiraz Austin, MD, and Co-Founder of Augnito, a cloud-based voice AI technology, discusses why speech recognition is vital for radiology today The scope of radiological…
Forging a New Path for Pharma in Value-based Healthcare
Pharma’s role in healthcare is changing amid the rise in more-targeted treatments and a shift in emphasis to preventative medical interventions. Gérard Klop of Vintura…
Technology for a New Model for Outpatient Care
The NHS was working to develop a new model of outpatient care before Covid-19, but the backlog of elective care that has built up during…
Hooked on Health: Driving Engagement in Health and Fitness Apps
Health and fitness apps have been gaining popularity for some years and the arrival of Covid-19 only accelerated this trend. While gym memberships became redundant,…
Telemedicine Driving Smarter Healthcare Solutions in Wound Care
Shortly after the first Covid-19 cases were identified in the UK, many outpatient clinics were temporarily closed or scaled back to help stop the spread…
5 Steps your Brand should take to Increase App Store Visibility
It’s not easy for an app to stay competitive considering the number of options in the App Stores. It’s even harder to dominate a category,…
Trusts to HIMSS5 by December 2023: Will they make it this time?
Health and social care secretary Sajid Javid has announced a new target to complete the digitisation of the acute sector. The Highland Marketing advisory board…
Time to Stop the Bleeding: Why Healthcare Boards must Engage Further and Deeper with Cyber Risk
During the past two years, healthcare organisations (HCOs) have been battling an invisible adversary that has stretched clinicians to their limits. At the same time…