Great Plan: Now we need to get Real about Digital Delivery
The government’s big plan for the 10 Year Health Plan for the NHS laid out a big role for delivery. However, the Highland Marketing advisory…
Digital Health
NHS National Rehabilitation Centre to Deploy Intelligent Bedside Screens with Airwave
The new NHS National Rehabilitation Centre will deploy technology to help patients to maintain their independence as they recover from life-changing injuries and illnesses and regain quality of…
Practical Strategies to Boost Revenue in Modern Medical Practices
Running a medical practice is about more than providing quality patient care. It’s also about keeping the lights on, supporting staff, investing in technology, and…
Health Tech Suppliers Respond to the 10 Year Health Plan
The government has published its plans to transform the NHS and deliver a digital first service. Highland Marketing’s influential advisors and market-leading clients welcome the…
Shifting the Conversation on in Primary Care – Moving Beyond Traditional Automated Telephony to Intelligent Conversation
We’re all badly conditioned by our banks to think that any conversation automated on the telephone is unintelligent. For years, we’ve endured those frustrating automated…
How Digitalisation Can Streamline Tedious NHS Admin
The NHS has made positive progress when it comes to digitalisation of its operations. Patient referral forms and other administrative processes that were previously dependent…
Five Ways Health Organisations can use Digital to Improve Mental Health Care Delivery
Health care consumers are clear the global mental health care system is failing them as nearly half (49%) of respondents to EY’s Global Consumer Health…
Accessibility is Not an Option: What the European Accessibility Act (EAA) Means for You
We are moving into a new era of accessibility, when online stores and eBooks that talk, tablets that connect wirelessly to hearing aids, and controlling…
From Reactive to Proactive: Harnessing IoT and Telecare to Transform Patient Outcomes
In a time where health and care systems across the nation face unprecedented challenges—from ageing populations to staff shortages—the Internet of Things (IoT) offers a…
Highland Marketing Announced as Official Communications Partner for HETT 2025
Health tech communications experts join forces with HETT to champion progress and innovation Highland Marketing has been named, for the second year running, the official…