Patient-first Technology Development Increasing Patient Centricity
Patient centricity and engagement demands that associated technology is developed in a way that research activities are aligned with the patient’s lifestyle. To do this…
Patient centricity and engagement demands that associated technology is developed in a way that research activities are aligned with the patient’s lifestyle. To do this…
The Department of Health and Social Care has just published a strategy for medical technology. The Highland Marketing advisory board asked what chief information officers…
The NHS spends almost as much on wound care every year (£5.3 billion) as on cancer treatment (£5.6 billion). However, poor patient adherence to current…
Most people would likely agree that the healthcare industry is in need of a good shakeup, particularly in the domains of disease screening and diagnostics….
When it comes to staff welfare and patient care, high-quality healthcare organisations should aim to maximise the things that go right and prevent, mitigate and…
UK healthtech has seen remarkable growth, in fact, the UK experienced the third highest global healthtech investment in 2021 at nearly $3.8 billion dollars, an…
In today’s evolving healthcare landscape, it’s crucial to ensure patients begin their healthcare journey smoothly. Patient onboarding is where it all starts, forming the basis…
Health technology trade association ABHI has announced that specialist marketing, PR and communications agency Highland Marketing has joined its membership. Highland Marketing has worked with…
Care home residents often entrust and rely on care staff to manage their medication. Administering medication safely and accurately is an important and sometimes daunting…
The UK healthtech market is alive and buzzing, with exciting new tools emerging to offer digital solutions for a whole range of needs, from digital therapeutics to wearables and…