The integration of information and communication technology (ICT) into healthcare systems is known as eHealth. Electronic health records (EHRs), computerized physician order entry, ePrescribing, virtual healthcare teams, clinical decision support systems, eHealth software and, telerehabilitation, health knowledge management, telemedicine, healthcare information systems/health informatics, telesurgery, teledentistry, medical research using grids, and consumer health informatics are all included. Services and applications that document, store, monitor, and disseminate information utilized in the record keeping systems, payment, or delivery of health-care treatment are known as eHealth apps. Such wide applications of these services are likely to pave way for expansion of the global eHealth software and services market in the years to come.
mHealth also known as mobile health is a part of to eHealth services and deals with medical practices in making use of mobile technology and is supported by public health support systems. Health information systems, grid-based medical testing, virtual health teams, EHRs, consumer safety information systems, health information exchange, consumer safety information systems, and medical decision support systems also come under the purview of eHealth. Increasing digitization of the healthcare system and accelerated penetration of internet and smartphones are likely to boost demand in the global eHealth software and services market in the near future.
Increased Focus of IT Businesses on Offering eHealth Services for the Healthcare Sector to Boost Demand
The global eHealth software and Services market is projected to benefit from the evolution of the traditional healthcare sector into a digital healthcare framework for patient health research and management. In addition to that, the market is expected to be driven by a rise in the occurrence of chronic diseases and technical advancements. In the forthcoming years, the market is expected to be driven by a growth in the usage of the Internet and mobile devices, as well as a surge in patient preference for the purpose of home treatment.
More IT businesses are expected to concentrate on the development of real-time apps and software for the health-care market. This factor is likely to accentuate demand in the global eHealth software and services market in the forthcoming years. Since 2007, government authorities such as the European Coordination Committee of the Radiological, Electromedical, and Healthcare IT Industry have developed a variety of efforts to support and popularize e-health services.
Driven by the Presence of Digitally Literate Population, North America to Exhibit High Growth
North America is expected to lead the global eHealth software and services market in the years to come, contributing towards a substantial part of the global revenue. The American Health Information Community (AHIC) has introduced a variety of projects aimed at a population that is technologically advanced. The market in the region is expected to be driven by the presence of such initiatives and presence of a huge base of digitally literate populace. Growth of the North America market can be ascribed to the region’s robust IT infrastructure and regulatory mandates favouring the introduction of eHealth solutions, greater investment. Besides, increased use of solutions and services for remote patient monitoring to manage common chronic conditions and participation of big health care IT firms in the region are likely to augur well for the North America market. Besides North America, the eHealth software and services market in Asia Pacific is predicted to grow at the rapid rate. Government expenditures and reforms aimed at upgrading health care systems, developing medical tourism, introducing e-health services, and increasing per capita income in the region are all contributing to the region’s rapid growth.
Market Participants to Focus on Forming Partnerships to Increase their Share and Revenue
To increase their market share, major businesses in the global eHealth software and services market are focusing on forming partnerships. Major companies in the global eHealth software and services market are focusing on a variety of marketing tactics to increase their market share. For example, during the 2020 Healthcare Information and Management Systems Society (HIMSS) summit in February 2020, RamSoft showcased its RamSoft system, which is a cloud-based technology that enables EMR integration as well as open access to imaging data.
Partnership tactics are also being pursued by major industry players in order to increase their market share. Sectra, a cybersecurity and medical imaging IT firm, teamed with Leica Biosystems to build an integrated clinical pathology solution in December 2019. Sectra’s digital pathology software is anticipated to make it easier to integrate with major pathology information systems and electronic medical records (EMRs).
Source: Transparency Market Research
