Reducing Misdiagnosis with Right Imaging, Right Place, Right Time
As resource pressures continue in Emergency Departments across the country, patients with relatively minor injuries are increasingly redirected to Minor Injuries Units or triaged by…
Technology Insight
We Need to Act Now to Change Outcomes for Children with Myopia
Myopia, also known as short-sightedness, is a global public health concern. Why is this the case? Because it is the leading cause of vision impairment…
People at the Heart of Tech at the Heart of the NHS
Highland Marketing advisory board member Natasha Phillips led a discussion on nurses, midwives, and allied health professionals, and the skills and competencies they will need…
8 Best Practices for Encrypting Patient Data in mHealth Apps
In today’s digital age, patient data is an invaluable commodity to threat actors — the steadily rising number of cyberattacks and data breaches targeting the…
Addressing the Burning Issues of Patient Flow and Clinician Burnout with Digital Solutions
Improving patient flow is a burning issue and rightly so. Our healthcare system is struggling from the sheer weight of demand and there are many…
Minutes to Answers: Compliant Chat Builds More Meaningful HCP Relationships
As therapies become more complex, field reps and doctors are finding new ways to create purposeful interactions in the time of need. The more complex…
Early, Built-in GxP System Validation: A Critical Determinant of Project Success
As Life Sciences companies comes to rely increasingly on digital capabilities and good data for efficiency and competitive advantage, it’s critical that they harness system…
From Data Silos to Seamless Integration: How the Cloud is Reshaping Healthcare Data Management
Data plays a key role across all industries, and healthcare is no different. According to Statista, the global big data market related to healthcare is…
Could GenAI Revolutionise Pharma Medical Writing?
Medical writing in pharma is ripe for disruption, across use cases linked to regulatory documentation and safety report summaries, and Generative AI (GenAI) promises exactly…
The Future of Digital Health Depends on it Being Open
With healthcare systems so pressured for time and clinical capacity, we need a digital health future that enables fast and precise decisions about a patient’s…