The Problem with Clinical Trials (and how virtual insight-gathering can help)
These days, clinical trials are in the news pretty much daily. Whether successful or not, they can impact not only the perception of a pharmaceutical…
Digital Health
How Virtual Twin Technology will Revolutionise Healthcare
Cast your mind back to March 2020. The COVID-19 outbreak was in full swing, causing unprecedented interruptions to communities, patients, and clinicians alike. Throughout the…
Patient-first Technology Development Increasing Patient Centricity
Patient centricity and engagement demands that associated technology is developed in a way that research activities are aligned with the patient’s lifestyle. To do this…
Med Tech and Health Tech: Strategies and Opportunities
The Department of Health and Social Care has just published a strategy for medical technology. The Highland Marketing advisory board asked what chief information officers…
Navigating the Current Challenges Affecting Wound Community Nurses
The NHS spends almost as much on wound care every year (£5.3 billion) as on cancer treatment (£5.6 billion). However, poor patient adherence to current…
NHS Fife Works with Buddy Healthcare to Improve Pre-op Processes
NHS Fife is working with Buddy Healthcare on a digital pre-op pathway, so orthopaedic patients can complete assessments on an app and clinicians can use…
Is Your Healthcare Organisation as Safe and High-Quality as You Think?
When it comes to staff welfare and patient care, high-quality healthcare organisations should aim to maximise the things that go right and prevent, mitigate and…
Overcoming Challenges In Patient Onboarding: Tips And Strategies
In today’s evolving healthcare landscape, it’s crucial to ensure patients begin their healthcare journey smoothly. Patient onboarding is where it all starts, forming the basis…
Camascope’s eMAR System, Offers Flexibility and Choice for Care Providers
Care home residents often entrust and rely on care staff to manage their medication. Administering medication safely and accurately is an important and sometimes daunting…
How to Build Trust and Credibility for your HealthTech Tool as a Market Challenger in the NHS
The UK healthtech market is alive and buzzing, with exciting new tools emerging to offer digital solutions for a whole range of needs, from digital therapeutics to wearables and…